Prizm > Young Urban Renters

On Nielsen, MyBestSegments you can type in your zip code and it will segment the towns population by similar traits and demographics.  Specifically in Bozeman there is a group called Young Urban Renters and it represents people under 35 who rent homes and are at the bottom of the income level.  It is really funny the stuff they say this group does and their traits.  Some examples are; young, single, and ethnically diverse,  use check cashing services, have renter's insurance, buy hip-hop music, and read Babytalk magazine.  If you have any free time check out the website.

Baby plays with IPAD

This is pretty amazing.  This video shows a baby using an iPad for the first time and it's like she's used it for years.  This is a perfect example of how effective Steve Jobs was in creating simple technology that everyone could use.  The iPad is so simple a baby can use it.  However, I wonder how much this baby watched others use the iPad before she was able to use it.  I did YouTube some other videos about babies using the iPad and found that many two year olds can navigate through different applications.

This makes me wonder what will be the implications of a children using this technology at such a young age will be.  Before we know it children may start getting cell phones at 5 years old when they start going to school.  Or what if one day they develop a chip that they put in you and it allows you to talk with people, use the internet, and pay for goods.  That is kind of scary.

buy.ology

This video is from The Today show and interviews the writer of buy.ology, a book about how marketers use consumer behavior to sell more products.

Simple little ways that companies position a good to sell more of it.  One thing I took away from it is that people love discounts.  They will always buy more if they feel they are getting a good discount.

To Buy or Not to Buy?

Today I came even closer to buying a new computer than I have over the past two months... but I couldn't do it.  The text Consumer Behavior says that "people may delay gratification (pg130)" and that is exactly what is happening to me.

I have waited and waited and today I stopped by the bookstore to ask more questions about my future new computer.  I've known what model I've wanted for a while but had to double check.  Thankfully they were out of stock so I will be able to wait a couple more weeks before I can have one in my hands.

So I wonder why do I do this? Why do I even need a computer? Why don't I just buy it?  Everyone asks themselves many questions to justify buying.  Justifications helps us buy items we may not have bought otherwise.  Everyone does it.

I'll keep you updated about the possible purchase.

Cameron Lord recently moved to Big Sky from Texas and is experiencing the basics of having to commute to Bozeman for reasonably priced groceries.  Check out his article "New Guy in Town" written in The Big Sky Weekly.

In May 2009, I moved to Big Sky and am currently on my fourth semester commuting to MSU.  One of the best parts of driving to Bozeman five days a week is being able to go food shopping.  This is something I tend to do every day after class just because I can.

Over the past two winters I've taken the spring semester off and really learned the Big Sky way of food shopping; stocking up in the fall, living off frozen meat and canned vegetables during the winter and not driving the canyon until the end of the ski season.

My other job this summer was Distribution Director at Outlaw Partners.  Here are our websites.  Check them out and let me know what you think.

Outlaw Partners             Explore Big Sky

First Day of Blog

Today I just started my First Blog. Exciting!! Here is a picture of one of the jobs I worked this summer.